The Sonique philosophy is one of simplicity and of clear vision. We the caretakers of the Sonique brand aspire to craft and develop the best hair and beauty products. No compromises. No shortcuts. We want to be the very best there is. It begins from our intelligent formulations developed to be gentle, safe and effective. It continues through our exceptional customer care and service. And finishes with a constant drive to improve and develop new products that innovate hair care and beauty.